Welcome, I’m So Glad You’re Here!
Choosing a new stylist or beauty professional can feel overwhelming, and I want to make the process as simple and comfortable as possible.
Whether you’re looking for dimensional color, blonding, gray coverage or blending, a customized haircut, texture or smoothing, healthier-feeling hair, brows, lashes, waxing, makeup, or special occasion beauty, my goal is to create a personalized experience designed around your goals, lifestyle + comfort.
Your First Visit
Step 1: Choose Your Service
Start by choosing the service that most closely matches your hair goals. You don't need to know the exact technique - that's my job.
For blonding and dimensional color, choose based on the amount of change you'd like to see:
Low Impact — subtle brightness or maintenance
Medium Impact — noticeable brightness + dimension
High Impact — significant brightness or a larger change
Signature Lived-In Color — dimensional, lower-maintenance color with a soft grow-out
Booking a beauty service instead?
Choose the brow, lash, waxing, makeup or special occasion service that best matches what you’re looking for. Each service includes time to discuss your preferences before we begin so your finished result feels polished, natural + still like you.
Not sure which service fits? Complete my consultation form and I’ll help guide you. A separate consultation is required for color corrections, platinum transformations, and select specialty services.
Step 2: Tell Me About You
Once your appointment is booked, you may receive a quick consultation form before your visit depending on the service you’ve selected.
For hair appointments, you’ll be able to share
Your hair goals
Hair history
Current concerns
Inspiration photos
Maintenance preferences
For beauty services, we’ll review your desired result, preferences + any important details before beginning.
This helps me prepare for your visit so you can arrive feeling confident, comfortable + never rushed or overwhelmed.
Step 3: Let's Create a Plan Together
Every service begins with a consultation appropriate to what you’ve booked. For larger hair transformations, we may connect virtually or in person ahead of time. For other services, we’ll review your goals + preferences together when you arrive.
During your consultation, we'll discuss:
Your goals and inspiration
Your hair history and current concerns
Your lifestyle and maintenance preferences
A realistic plan for achieving your desired result
Timing, pricing, and future appointments
Any questions you may have
My goal is for you to feel informed, comfortable, and confident before we begin.
Step 4: Enjoy Your Experience
Every appointment is designed to feel thoughtful, personalized + never rushed.
You'll enjoy:
✓ Personalized attention from start to finish
✓ A customized approach designed around your goals
✓ Expert recommendations without pressure
✓ Healthy-hair + integrity-focused techniques when applicable
✓ Education, maintenance + aftercare guidance
✓ A comfortable, welcoming atmosphere
My goal is simple: beautiful, polished results that fit your lifestyle and help you leave feeling more confident than when you arrived.
What Makes Hair by Gina.O Different?
After more than a decade in corporate leadership, I chose to start over and pursue a career centered around creativity, connection, and helping people feel confident.
Today, I combine professionalism, attention to detail + exceptional service with a personalized approach designed around your goals, lifestyle, long-term hair health + natural beauty.
My focus is simple:
Healthy hair + integrity first
Personalized results
Natural enhancement
Honest recommendations
Long-term goals
An experience designed around you
Your Questions, Answered
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No problem! Choose the service that most closely matches your goal., Once you book you will receive a digital consultation and we can make any changes needed to your booking.
For blonding and dimensional color, choose based on the change you would like to see rather than the technique you need.
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Absolutely! I love welcoming new guests always,
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Please text me. I occasionally offer early morning or evening appointments by request. Please feel to reach out and see if I can accommodate you!
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The address is 125 E Main Street Salem, VA 24153. I rent a space inside Lark Hair Studio. You can find details on my Contact page.
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Service pricing varies depending on the technique used to achieve your goal and the time invested.
You can view my full starting prices on my Services page.
I also provide a thorough consultation before every appointment so there are never any surprises - just a clear tailored to you plan.
Location + Parking
Hair by Gina.O is located inside Lark Hair Studio at 125 E Main Street in Salem, Virginia.
Street parking is available, along with free parking in the lot behind Awful Arthur’s. Detailed arrival information will also be sent before your appointment so your visit is as smooth + stress-free as possible.
Policies: Please review my cancellation, rescheduling, and no-show policies before booking.
Still not sure where to start? Book a consultation and I will help guide you!
Ready To Get Started?
Whether you’re maintaining a look you love, planning a transformation, or simply treating yourself to a little extra polish, I’d love to create an experience that fits your goals, lifestyle + personal style.